At Lytron, we spend time with our clients to help them make well-informed decisions before they move forward. It helps them understand the suggested methodology, process and strategy. There is a big difference between marketing materials and educational materials.
We focus on enhance customers’ service knowledge and provide them with the skills and abilities to use critical information during the entire project and campaign. We understand 95% of our customers don’t know anything about brand and digital marketing strategies. It is very important for us to share key information that will help them grow and expand their knowledge as they work with our team.
Click on the boxes below to find tips about branding, web design and digital marketing
Why Is Your Business Special?
Every business has something about it that is unique. If you can identify what your distinctive selling point is, you can differentiate yourself from your
Pick a Color Scheme and Stick with It
There are a lot of things that go into making a successful website, including unique design, well-written content, and engaging images. But one of the
Your ‘Call to Action’ Needs to Be Clear and Obvious
Business websites don’t exist in a vacuum. They serve a specific purpose. That purpose needs to be immediately obvious and evident to people who click
‘Embracing an Era’ Offers Helpful Branding Strategy
One of the most popular branding strategies today is known as “embracing an era”. This is when companies try to associate their products or services
Social Media Is Addictive … and That’s Good for Your Business!
You may have noticed in recent years that you are spending more and more time on your smartphone. And it’s not texting with loved ones
To Improve Your Website, Check Out Your Competitors
Competitive research has always been an important part of business marketing. You have to know what other businesses like yours within your geographic area are
Be the Face of Your Business
One of the most powerful marketing tools is the power of personality. When customers can put a face with a business, it instantly creates a
Keeping Your Websites Fresh
Websites aren’t a “one and done” proposition. To keep visitors engaged, they need to be updated, refreshed, and even redesigned every couple of years. Website
Branding Is More than a Logo
To people outside of marketing, a company’s “branding” simply means its logo or possibly its mascot. When you think of Frosted Flakes, you envision Tony