Archetypes
The Power of Brand Archetypes: Connecting with Your Audience
In today’s crowded marketplace, it’s not enough to simply offer a great product or service. To truly stand out, you need to make an emotional
September 13, 2024
At Lytron, we spend time with our clients to help them make well-informed decisions before they move forward. It helps them understand the suggested methodology, process and strategy. There is a big difference between marketing materials and educational materials.
We focus on enhance customers’ service knowledge and provide them with the skills and abilities to use critical information during the entire project and campaign. We understand 95% of our customers don’t know anything about brand and digital marketing strategies. It is very important for us to share key information that will help them grow and expand their knowledge as they work with our team.
Click on the boxes below to find tips about branding, web design and digital marketing
Read More »
Differentiation in a Crowded Marketplace
No matter what kind of business you are in, there’s likely a lot of competition. And if you do business on the internet, the competition
August 14, 2024
Build Relationships through Engagement
Customers prefer to do business with companies they know. They like to be recognized. And most importantly, they need to trust the people from whom
August 7, 2024
Fewer Words, More Colors
There’s a trend among websites today toward wordlessness. Or at least minimalism. Some of the most successful companies are cutting the big blocks of text
July 23, 2024
Does Your Business Have Credibility?
There are a lot of businesses out there that people simply don’t have faith in. They make claims that can seem too good to be
July 19, 2024
Bring the World to Your Doorstep
One of the hardest things for small businesses is making the leap from local to global. You may have great products or incredible services, but
July 9, 2024
Business Rebranding with Lytron Web Design
Sometimes businesses need to hit the “refresh” button. Perhaps they’ve suffered a setback such as a lawsuit or recall. Or maybe they have hit a
July 3, 2024
Digital Branding Is What We Do Best
How is your brand perceived online? Do people know about your business? And if so, what do they think of it? Most importantly, when people
June 13, 2024
Nice People to Do Business With
People who work with computers, coding, and digital websites often have a bad reputation. You may be familiar with the stereotype of the overbearing, arrogant,
June 11, 2024