The measurements used by Google, Yahoo, Bing and other search engine providers to rank websites has changed a lot over the past decade.
Today, the most important thing all of the algorithms that manage rankings consider is the overall quality of the user experience.
Think about it: From a business perspective, Google and other search engines want to provide their customers — the people going online and using their services to search for the products, topics, answers, and other things they want to find on the web — with the most helpful results.
That means their number one goal is to direct their users to websites that provide the optimal user experience.
SEO Florida — How Friendly Is Your Website?
Search engine algorithms have to scan, measure, and rank millions of websites every day. And they have to make decisions in a fraction of a fraction of a second.
As a result, these computer programs are very sophisticated in the way they view your website. If you don’t provide certain baseline things they are looking for, you aren’t going to be ranked very high.
Equally importantly in 2016, if the quality of the user experience isn’t high, you also will fail to reach the top rankings your business needs to be successful.
SEO Florida — Your Business Is On the Line
Those are some pretty high stakes, especially when you consider that about 80 percent of all consumers now use the internet as their primary tool for finding the local products and services they want.
Website SEO for your business is too important to leave to the amateurs. For your business to be successful, you need to provide the search engines algorithms with exactly what they are looking for when they scan, measure, and rank your website.
That’s why your business can rely on the SEO professionals at Lytron Design. We have the experience, knowledge, and professionalism to get your business’s website ranked at the top of the search engine results pages.