Choosing a Domain Name for Your Website

When creating a new website, one of the first decisions you need to make is what it's going to be called. The domain name is going to be both the "official" name of your website on the internet as well as the address that people -- or programs -- are going to type in when they want to be directed to your web page. So how does a website get a domain name that the rest of the world uses to find it? Web Design Fort Lauderdale -- Buying a Domain Name Like anything else having to do with you...

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Set ‘SMART’ Goals for Your Business Website

What do you hope to accomplish with your business website? Specifically? Building and maintaining effective web pages isn't cheap. While there are lots of ways to attract "free" traffic, in reality, the business owner typically pays hundreds, even thousands, of dollars to draw customers to their online business sites. How can you tell if the investment is worth it? By having "SMART" goals for your business website. Web Design Miami -- Making Web Pages Worthwhile "SMART" is an acrony...

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Web Design Florida

If you have never worked with web design or page creation before, all the technical terms related to coding can seem a little bit intimidating. Like anything else, however, once you start to work with a design program, it becomes quite instinctual. To help you get started here's a breakdown of some of the most basic terms you will encounter once you get started. Web Design Florida -- What Is HTML? One of the first terms you are likely to encounter is HTML, which is an acronym for HyperText ...

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Customer Recognition Programs Pay Huge Dividends

Have you ever had the experience of walking into a local store and having the proprietor come out and greet you by name? If so, it's probably something you haven't forgotten. It's also a huge motivator for you to return to that business again and again. Why? Because people have a natural desire to be recognized. It makes people feel special and is one of the simplest, fastest, and most affordable ways to build loyalty bond between your customers and your business, brand, and products. SEO ...

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Use the Web to Attract Customers to Your Florida Business

While the internet connects people worldwide, many local businesses are still very much dependent on local customers. Attracting people in your area to your local business requires a technique called "Local SEO". Basically, local SEO involves using specific geographically specific keywords to send traffic to your business website. SEO Florida -- How to Use Local SEO on Your Website Basically, local SEO works like this: If somebody goes online searching for a business like yours, they pr...

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How Virtual Reality Could Help Your Business

The latest trend in web-based technology is virtual reality. This is an immersive experience in which the viewer appears to be completely inside a complete world. Virtual reality requires the use of a special headset. Many companies have recently introduced their own versions of these VR headsets and more are on the way. Web Design Fort Lauderdale - Types of VR Viewers Some more expensive headsets come with their own special screens. Others allow the viewer to use their existing smartphone, w...

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Top 4 Qualities of Effective Web Design

Learning how to design attractive, effective web pages is just like learning any other new skill. It requires a basic understanding of the primary elements. Once you learn the basics of good web design, you can build on this knowledge and, combined with your experience and practice, begin to create better and better pages that reach a wider and wider audience. The basics of top-quality web design fall into four categories: Layout, f0nts and typography, color, and images. Web Design Miami - La...

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Think Locally But Market Globally

The transition from traditional marketing to digital marketing isn't just a shift from newspapers, TV, and radio to the internet and social media. It's also a shift from local to global. When you promote your business online, people from anywhere in the world can view your web pages, social media posts, digital advertising, and other online marketing. And that literally opens up a whole new world for your business. Web Design Miami -- Unintended Consequences Owners who don't think their busin...

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More Storage Lets You Do More with Your Website

You may have noticed that computers, tablets, and smartphones are getting smaller and faster than ever before. While some of that has to do with technological advancements like high-definition screens and improvements in processing speeds, none of it would be possible without the huge leaps that have taken place in data storage. While some of that has to do with technological advancements like high-definition screens and improvements in processing speeds, none of it would be possible without ...

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Collaboration Is the Key to New Innovations

The traditional "top-down" business model in which executives or ownership make all the decisions and those on the organization's lower rungs implement them is dead. Today, for businesses to succeed they need innovative, fresh, new ideas. No matter how creative your upper-level management is, you're going to need to depend on other people. You're going to need to collaborate. Web Design Miami -- An "Open Ideas" Policy The people who know best about how to improve the products or service...

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What’s Next for Smartphones and Tablets?

In recent years, digital devices have become practically universal. Just a little more than a decade ago, most people were still communicating via flip phones, razor phones and -- if they were really cutting edge -- a BlackBerry. Today, people are texting, using video chat, sharing high-definition videos, and exchanging data and content on smartphones and tablets that are slimmer, faster, and more powerful than ever before. So what does the future hold for smartphones and tablets? And what...

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3 Types of Online Marketing You Need to Be Using Right Now

Most business owners today understand that many of their customers have migrated to the Internet and use their smartphones and tablets to do most of their shopping. Yet many continue to pour cash into traditional marketing platforms that yield lesser and lesser results. These include buying ads in newspapers, TV commercials, billboards, and other 20th Century platforms that don't attract 21st Century consumers. If you aren't using online marketing to promote your business and products, you...

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Programming Languages

Web designers use computer programming, or coding, to create web pages that look a certain way, or allow visitors to perform specific actions on the page. When you commission Lytron Design or another web design firm to build your web page, web designers will take your ideas about the page should look like and what it should do and then use programming languages, or code, to translate your ideas onto the actual web pages. Web Design Fort Lauderdale -- Your Browser's Function When somebod...

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Web Design Waikiki FL – Adding Revenue Opportunities

Your website is finished. It looks great. It works properly. And, most importantly, customers are finding it and spending money at your business. Finished? No! Now it's time to add additional revenue opportunities to your website. Web Design Waikiki FL -- 'The Buying Mood' When people go online, find your website, and decide to buy something, they often are in a "buying mood". This is that unique moment when they have let their guard down -- if only slightly -- and are ready to spend so...

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Web Design Boca Raton — Monetizing Your Website

The goal of most websites is to attract visitors. After all, you wouldn't go to the time and expense of creating and maintaining your site if you didn't want anybody to see it. For many websites, another primary goal is to make money. If your website is to promote your business or allow your customers to buy your products or services directly online, it's already monetized. But what about other websites that not necessarily commercially focused, such as blogs or fan pages? Is it still poss...

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SEO Fort Lauderdale — The Commercial Value of Birthdays

One thing that everybody has is a birthday. It's the one special day of the year in which your family, friends, neighbors, co-workers, and others commemorate your day with good thoughts, well wishes, and genuine greetings. While not everybody wants to celebrate their birthday -- especially as they get older -- they happen every year whether you like it or now. But birthdays also have substantial commercial value. If you are a small business owner, capturing data such as your customer's birthda...

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Web Design Fort Lauderdale – Lytron Design Is Good for Your Business!

When it comes to attracting new customers, retaining existing customers, and expanding both the scope and profitability of your business, practically everything today depends on your organization's online presence. According to a recent study conducted by UPS, for the first time ever more customers today are turning to the Internet to find the products and services they want than real-world, brick and mortar businesses. Web Design Fort Lauderdale - Making Your Business Count That means that i...

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SEO Boca Raton – Technology the Key to Collaboration

Just a few years ago -- a decade at most -- if you needed to collaborate with another person or team on a project, it typically involved driving to their offices, or even getting on an airplane and flying halfway across the country. Today, however, thanks to advancements in digital technology, collaboration on SEO or other projects is infinitely simpler and more convenient. The days of frequent flyer miles and high-mileage car odometers is mostly a thing of the past. SEO Boca Raton --  Collab...

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Web Design Boca Raton – Encouraging Teamwork

When you run your own business, business results and profitability usually are your top priorities. But unless you are your business's only employee, you aren't going to achieve these and other goals without the help of your team. Whether you are doing web design in Boca Raton, managing a warehouse, or running a professional football team, promoting teamwork to get the best results for your business is essential. Web Design Boca Raton - Mission Focus The first thing any organization needs to ...

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SEO Boca Raton — How Do You Measure Success?

When it comes to effective web design, when it comes down to it search engine optimization (SEO) is really all about getting as many eyeballs as possible on your web pages. SEO involves tweaking and modifying your website so that it can be found by as many people as possible. While there are a lot of technical things you can do to make sure Google and other search engines rank your pages as high as possible -- especially higher than the pages of your closest local competitors! -- the best way t...

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Web Design Boca Raton – It’s All About the Apps!

When it comes to web design today, it's all about the apps. While many people continue to use laptops and, to a lesser extent, personal computers, the majority of web users today are accessing the business websites they want via mobile apps. Think about your own experience: When was the last time you sat down and logged into a computer. Now compare that with the last time you touched the screen on your iPhone, Android or other types of smartphone. Odds are, you probably used your mo...

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Web Design Waikiki – No Code Knowledge Needed!

Not that long ago -- less than a decade certainly -- if you wanted to do any type of content creation online such as design a web page, publish a blog, or even simply create a form for your customers, you needed to have at least a basic understanding of how computer code worked. Today, however, there have been huge advances in the platforms used to create these web pages, web content, and other things found online. Practically anybody can build a professional-looking, highly interactive websi...

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Web Design Fort Lauderdale – Fitting Puzzle Pieces Together

Successful online marketing is sort of like assembling a jigsaw puzzle: To get the results you want for your business, all the pieces have to fit together. Fortunately, the marketing professionals at Lytron Design are skilled at solving your online puzzle so you can maximize your connections with your customers and clientele. Web Design Fort Lauderdale -- Social Media Marketing Today, one of the most important pieces of the puzzle is your social media marketing. An increasing number of ...

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