Lytron means “rescue” in Greek. It means bringing people to a place where they are free to do what they love.
It’s all about freedom and passion. We are real people and we believe in doing things with heart and soul. We believe in the memory of feelings and we work hard to give our clients the best feeling they can have.
We feel free to use our individual personalities and creativity working together as a team. We respect each others’ identities and the fact that you have a dream and chose us to be part of it. Our desire is to honor the fact that you are choosing us to be part of your team.
This is our mission:
We journey with you and together we will take your business to higher heights.
We believe the best part is always when our clients add their own vision and identity to their brand, telling their story and connecting with their audience.
People may not always remember every product or service you offer but they will remember the way you made them feel; this is emotional marketing.
From real people to real people.
We create messages that will evoke a reaction or change a mood.
We explore and value feelings, appealing directly to the emotional state, needs and aspirations of your target audience. We promote a deeper connection between them and your products and services.
This promotes the client’s’ loyalty and clearly differentiates your business from your competitors.
We believe in the power of brand personality (archetypes). There are 12 major archetypes that we use in our marketing strategies.
Lytron’s archetype is the explorer. We love the freedom of the outdoors. This can be noted at our local offices’ addresses, as they are all located in tropical regions: 2 offices in Boca Raton and the others in Fort Lauderdale, Brazil and the Caribbean.
The explorer is always searching for the new. Never conforming with routine and traditional methods when they are not ideal. The explorer immerses himself in the journey while eagerly pursuing the destination.
We will love to go on this journey with you to explore more about your brand personality or to help you to build or revamp one.
Marketing is much more than developing a logo, creating a business card or a website.
Our team will do market intelligence research, helping you choose the best colors using the science of color psychology. They will analyse your industry, perform a SWOT and competitor analysis which will promote your business to the highest level.
We will incorporate your identity throughout your brand material in order to promote a brand experience your clients won’t be able to forget.
We will use technology to automate your business, raise your online reputation and boost your sales with effective marketing tools.
Emotional Branding + Results Driven Strategies = Success
Small Biz: Look Big and Impress!
From Small Beginnings to Higher Heights.
Thank you for taking the time to get to know us. In order to go deeper, please get in touch with us so we can share our screens with you on a starter meeting using our Virtual Room. We will love to sit and start this journey with you over a cup of coffee!
“Human behavior flows from three main sources: desire, emotion, and knowledge”
“He makes me as surefooted as a deer, enabling me to stand on mountain heights.” Ps 18:33
Lytron 15th Anniversary
Print Shop & Office